About the shop
Discover beauty and diversity
We have designed our shop for you to present unique products, designed directly from the know-how of Moroccan craftsmanship. This space, extremely rich in inventions, in varied and exclusive items with well-thought-out touches, easily adapts respect for tradition to the contemporary world. Each visitor will find their gift according to their desires and means.
Our approach
We make sure to put in place the largest selection of works produced by Moroccan artisans, passionate about their profession to meet the incessant demand of art lovers and collectors of rare pieces. Through our typically Moroccan products, you feel the expression of the finesse, gratitude and value of our roots. Behind each item on sale, hides an exceptional ancestral story.
A long way to support Moroccan craftsmen
Our goal, in addition to bringing Moroccan craftsmanship closer to all communities around the world, is to encourage and support this segment of manufacturers to defend their cause: manual work. Our policy also aims to promote authentic and unique products from the Moroccan craft sector, without forgetting to display fair prices mutually agreed with each craftsman. This means that we set symbolic prices to guarantee the craftsman who presented his product on our store the fair cost of his work and each one thus participates in the conservation of this unparalleled heritage.
Our intervention aims at the same time to provide support to our dear craftsmen by instilling new creative ideas in them to guide their talents and thus diversify their productivity. This allows in particular to broaden the range of our products to a new target. Extending the vision of the original Moroccan product to a wide range, allows to multiply the followers and reach a large number of fanatics. It is then the opportunity to arouse interest and support to transmit an unequaled heritage of crafts present for millennia.
We continue to multiply our efforts to support artisans and craft organizations, so as not to break this traditional manufacturing chain that expresses part of the history of Morocco and is full of creativity and hope. We aspire to constantly diversify the range of our products by putting into service new objects that undeniably reproduce the fantastic world of this vigorous sector.
Moroccan craftsmanship is full of great riches behind which a thousand and one treasures are hidden. In our precious collection, you will find pottery, jewelry, copper, tapestry in addition to a large range of local products.
We will do everything to perpetuate the Moroccan crafts sector which reflects the Moroccan reality through its colors, styles, precious monuments and historical museums. A lucrative environment is required to ensure the transmission of this magnificent wealth to future generations.
Passing on the torch for the continuity of crafts is our duty to preserve this rich heritage which, even with its new features, will continue to house the memories of several generations.
